# What's it called Now?

> Every ServiceNow product rename, with the date, the former names and the official source. Not affiliated with ServiceNow.

Checked 18 October 2026. 131 entries. Full JSON: https://whatsitcallednow.com/api/catalogue
Quote an entry by linking to its page. Each page carries the source link ServiceNow published.

## Platform and AI

The platform itself, its AI brand and the experiences built on it.

- [AI Admin Center](https://whatsitcallednow.com/servicenow/ai-admin-center): formerly Now Assist Center; Australia, August 2026. Source: https://www.servicenow.com/docs/r/australia/release-notes/now-assist-center-rn.html
- [AI Admin Hub](https://whatsitcallednow.com/servicenow/ai-admin-hub): formerly Now Assist Admin Console; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [AI Connector for Google](https://whatsitcallednow.com/servicenow/ai-connector-for-google): formerly Service Graph Connector for GCP Vertex AI, GCP Vertex AI connector, Salesforce connector; Zurich; Australia Patch 4. Source: https://www.servicenow.com/docs/r/australia/release-notes/ai-control-tower-rn.html
- [AI Data Kit](https://whatsitcallednow.com/servicenow/ai-data-kit): formerly Now Assist Data Kit; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [AI Platform skills](https://whatsitcallednow.com/servicenow/ai-platform-skills): formerly Now Assist Platform Skills; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [AI Readiness](https://whatsitcallednow.com/servicenow/ai-readiness): August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [AI Search](https://whatsitcallednow.com/servicenow/ai-search): formerly Zing; Quebec, 2021. Source: https://www.servicenow.com/community/intelligence-ml-articles/make-some-room-zing-ai-search-is-coming-to-quebec/ta-p/2307148
- [AI Troubleshooting](https://whatsitcallednow.com/servicenow/ai-troubleshooting): formerly Now Assist Troubleshooting; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [Content Understanding](https://whatsitcallednow.com/servicenow/content-understanding): formerly Now Assist in Document Intelligence; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [Core UI](https://whatsitcallednow.com/servicenow/core-ui): formerly UI16; Date not stated; acronyms UI16. Source: https://www.servicenow.com/docs/r/zurich/platform-user-interface/working-in-classic-lists-and-forms.html
- [Enterprise Graph](https://whatsitcallednow.com/servicenow/enterprise-graph): formerly Global Graph; Zurich, December 2025. Source: https://www.servicenow.com/docs/r/zurich/release-notes/ai-agent-studio-rn.html
- [Field Encryption](https://whatsitcallednow.com/servicenow/field-encryption): formerly Column Level Encryption, Column Level Encryption Enterprise; Yokohama, 2025; acronyms FES, FEE, CLE, CLEE. Source: https://www.servicenow.com/docs/r/yokohama/delta-washingtondc-yokohama/yokohama-washingtondc-encryptionkeymanagement-release-notes.html
- [Next Experience UI Framework](https://whatsitcallednow.com/servicenow/next-experience-ui-framework): formerly Now Experience UI Framework; San Diego, 2022. Source: https://www.servicenow.com/community/next-experience-articles/next-experience-architecture-and-terminology/ta-p/2331947
- [Now Support](https://whatsitcallednow.com/servicenow/now-support): formerly HI; By January 2020; acronyms HI. Source: https://www.servicenow.com/community/in-other-news/now-support-hi-service-catalog-item-requesting-an-instance/ba-p/2285309
- [Predictive Intelligence](https://whatsitcallednow.com/servicenow/predictive-intelligence): formerly Agent Intelligence; New York, 2019; acronyms PI. Source: https://www.servicenow.com/community/platform-analytics-articles/predictive-intelligence-faq/ta-p/2303625
- [RaptorDB Professional](https://whatsitcallednow.com/servicenow/raptordb-professional): formerly RaptorDB Pro; Date not stated. Source: https://www.servicenow.com/docs/r/servicenow-platform/raptordb.html
- [ServiceNow Agent, Now Mobile and Mobile Onboarding](https://whatsitcallednow.com/servicenow/servicenow-agent-now-mobile): formerly ServiceNow Classic mobile, Mobile Agent; Madrid and New York, 2019. Source: https://www.servicenow.com/community/mobile-apps-platform-articles/getting-started-with-mobile-faq/ta-p/2301723
- [ServiceNow AI Platform](https://whatsitcallednow.com/servicenow/servicenow-ai-platform): formerly Now Platform, ServiceNow Platform; 6 May 2025. Source: https://newsroom.servicenow.com/press-releases/details/2025/ServiceNow-Unveils-the-New-ServiceNow-AI-Platform-to-Put-Any-AI-Any-Agent-Any-Model-to-Work-Across-the-Enterprise/default.aspx
- [ServiceNow Otto](https://whatsitcallednow.com/servicenow/servicenow-otto): formerly Now Assist for IRM, Now Assist, Moveworks, AI Experience; Announced 5 May 2026. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-Otto-creates-the-unified-AI-experience-for-the-enterprise/default.aspx
- [ServiceNow Otto AI Agents](https://whatsitcallednow.com/servicenow/otto-ai-agents): formerly Now Assist AI Agents; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [ServiceNow Otto for AI Search](https://whatsitcallednow.com/servicenow/otto-for-ai-search): formerly Now Assist in AI Search; August 2026. Source: https://www.servicenow.com/docs/r/zurich/release-notes/ai-search-rn.html
- [ServiceNow Otto for Integration Hub](https://whatsitcallednow.com/servicenow/otto-for-integration-hub): formerly Now Assist for Integration Hub; July 2026. Source: https://www.servicenow.com/docs/r/store-release-notes/na-suite-rn-2026-07-09.html
- [ServiceNow Otto for Virtual Agent](https://whatsitcallednow.com/servicenow/otto-for-virtual-agent): formerly Now Assist in Virtual Agent; August 2026 (Zurich Patch 12); acronyms NAVA. Source: https://www.servicenow.com/docs/r/zurich/release-notes/now-assist-va-rn.html
- [ServiceNow Security Center](https://whatsitcallednow.com/servicenow/servicenow-security-center): formerly Instance Security Center; Washington DC, 2024; acronyms SSC, ISC. Source: https://www.servicenow.com/docs/r/1nuU0tTksWZZbL8T4WKSDg/1KMIlKcK_nNqUVkOCsxecg
- [ServiceNow University](https://whatsitcallednow.com/servicenow/servicenow-university): formerly Now Learning, Now Learning Community; May 2025. Source: https://newsroom.servicenow.com/press-releases/details/2025/ServiceNow-Introduces-ServiceNow-University-an-Innovative-Learner-Experience-to-Empower-Individuals-to-Grow-Develop-and-Build-Skills-for-an-AI-driven-World/default.aspx
- [Virtual Agent](https://whatsitcallednow.com/servicenow/virtual-agent-labels): December 2025 to April 2026; acronyms VA. Source: https://www.servicenow.com/docs/r/zurich/release-notes/now-assist-va-rn.html

## Creator tooling

Builders, studios and workflow tools. The most renamed shelf in the catalogue.

- [AI Skill Kit](https://whatsitcallednow.com/servicenow/ai-skill-kit): formerly Now Assist Skill Kit; August 2026 (Zurich Patch 12); acronyms NASK. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [App Engine Management Center](https://whatsitcallednow.com/servicenow/app-engine-management-center-labels): February 2023; acronyms AEMC. Source: https://www.servicenow.com/docs/r/store-release-notes/store-rn-plat-app-engine-mgmt-center.html
- [Flow Designer](https://whatsitcallednow.com/servicenow/flow-designer): formerly Workflow Editor; Kingston, 2018. Source: https://www.servicenow.com/community/servicenow-store-releases/servicenow-software-release-kingston/ta-p/2316839
- [Integration Hub](https://whatsitcallednow.com/servicenow/integration-hub): formerly IntegrationHub; San Diego, 2022; acronyms IH. Source: https://developer.servicenow.com/blog.do?p=%2Fpost%2Fsan-diego-integration-hub%2F
- [Mobile Publishing](https://whatsitcallednow.com/servicenow/mobile-publishing): formerly Branding; September 2022. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/21OulH0UDMovuoJzjtJiFA
- [Mobile screens and cards](https://whatsitcallednow.com/servicenow/mobile-terminology-rome): Rome, 2021. Source: https://www.servicenow.com/docs/r/mobile/terminology-changes-rome.html
- [ServiceNow Studio](https://whatsitcallednow.com/servicenow/servicenow-studio): formerly Studio (legacy, com.glide.dev-studio); Store, 7 November 2024 (needs Xanadu Patch 3). Source: https://www.servicenow.com/community/servicenow-studio-articles/new-servicenow-studio-launches/ta-p/3099116
- [Workflow Studio](https://whatsitcallednow.com/servicenow/workflow-studio): formerly Flow Designer, Process Automation Designer, Decision Builder; Washington DC, 2024. Source: https://www.servicenow.com/community/workflow-automation-articles/what-s-new-for-workflow-automation-workflow-automation-coe/ta-p/2359928

## Technology

ITSM, ITOM, ITAM, DevOps and portfolio management.

- [Agent Chat with Advanced Work Assignment](https://whatsitcallednow.com/servicenow/agent-chat-awa): formerly Connect Support; Madrid, 2019; acronyms AWA. Source: https://www.servicenow.com/community/agent-chat-routing-and-sidebar/connect-support-planned-deprecation/ta-p/2305888
- [Cloud Cost Management](https://whatsitcallednow.com/servicenow/cloud-cost-management): formerly Cloud Insights; Store, August 2023. Source: https://www.servicenow.com/docs/r/3ongaT2PAVB3Cqoicgnoxg/vbW_dbs8616pMvcnJOU9sw
- [Cloud Provisioning and Governance](https://whatsitcallednow.com/servicenow/cloud-provisioning-and-governance): formerly Cloud Management; Paris, 2020. Source: https://www.servicenow.com/docs/r/sPnEbors95h6DhgBlE~f0A/O4tt4n_UoD9udFl7qk9afA
- [Cloud Services Catalog](https://whatsitcallednow.com/servicenow/cloud-services-catalog): formerly Cloud Provisioning and Governance; Washington DC, 2024; acronyms CPG. Source: https://www.servicenow.com/docs/r/zurich/delta-washingtondc-zurich/zurich-washingtondc-itomoptimization-release-notes.html
- [DevOps Change Velocity](https://whatsitcallednow.com/servicenow/devops-change-velocity): formerly ServiceNow DevOps; 2023. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/2dwyBIN8pSbtyJfYaP_OhQ
- [Digital Integration Management](https://whatsitcallednow.com/servicenow/digital-integration-management): formerly Application Portfolio Management Digital Integration Management; Xanadu, 2024; acronyms DIM. Source: https://www.servicenow.com/docs/r/xanadu/release-notes/plugin-changes.html
- [Digital Portfolio Management](https://whatsitcallednow.com/servicenow/digital-portfolio-management): formerly Service Owner Workspace; Date not stated; acronyms DPM. Source: https://www.servicenow.com/docs/r/Recj91eIo1YnsOabQjgskg/LLIj4u2ge1XPwn2S85mlOQ
- [Digital Product Release](https://whatsitcallednow.com/servicenow/digital-product-release): formerly Release Management v2; Xanadu, 2024. Source: https://www.servicenow.com/docs/r/xanadu/release-notes/release-management-rn.html
- [Enterprise Architecture](https://whatsitcallednow.com/servicenow/enterprise-architecture): formerly Application Portfolio Management; Xanadu, September 2024; acronyms EA, APM. Source: https://www.servicenow.com/community/enterprise-architecture-articles/enterprise-architecture-formerly-application-portfolio/ta-p/2382292
- [Idea Portal](https://whatsitcallednow.com/servicenow/idea-portal): formerly Ideas (legacy application); Date not stated. Source: https://www.servicenow.com/docs/r/zurich/it-business-management/innovation-management/migrate-legacy-to-new-ideas.html
- [Impact](https://whatsitcallednow.com/servicenow/impact): formerly Impact Workspace, Impact Digital Experience, Value Blueprint; Yokohama, 2025. Source: https://www.servicenow.com/docs/r/yokohama/release-notes/impact-rn.html
- [ITOM AIOps](https://whatsitcallednow.com/servicenow/itom-aiops): formerly ITOM Health; Zurich, 2025. Source: https://www.servicenow.com/docs/r/zurich/release-notes/itom-health-rn.html
- [ITOM Cloud Accelerate](https://whatsitcallednow.com/servicenow/itom-cloud-accelerate): formerly ITOM Governance; Washington DC, 2024. Source: https://www.servicenow.com/docs/r/Iru_OmfY8svQHlgM89Nuiw/U70hW8B4EU74gocDZVXMxg
- [ITOM/OT SU Licensing](https://whatsitcallednow.com/servicenow/itom-ot-su-licensing): formerly ITOM SU Licensing; Washington DC, 2024; acronyms SU. Source: https://www.servicenow.com/docs/r/zurich/delta-washingtondc-zurich/zurich-washingtondc-itomoptimization-release-notes.html
- [Kubernetes Visibility Agent](https://whatsitcallednow.com/servicenow/kubernetes-visibility-agent): formerly ACC for Visibility, CNO for Visibility; Yokohama, 2025; acronyms ACC, CNO. Source: https://www.servicenow.com/docs/r/yokohama/release-notes/agent-client-collector-rn.html
- [Metric Intelligence](https://whatsitcallednow.com/servicenow/metric-intelligence): formerly Operational Intelligence; August 2021; acronyms OI. Source: https://www.servicenow.com/community/itom-blog/metric-intelligence-helps-make-proactive-work-flow/ba-p/2272892
- [Project Workspace](https://whatsitcallednow.com/servicenow/project-workspace): formerly Planning console, Project workspace (classic); February 2022; acronyms PPM. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/gA67YgkTXChyIoZ58CwCAA
- [Service Operations Workspace](https://whatsitcallednow.com/servicenow/service-operations-workspace): formerly ITSM Agent Workspace, Agent Workspace; 2019 to 2024; acronyms SOW. Source: https://www.servicenow.com/community/itsm-blog/migration-utility-for-service-operations-workspace/ba-p/3107862
- [Service Reliability Management](https://whatsitcallednow.com/servicenow/service-reliability-management): formerly Site Reliability Operations; Site Reliability Metrics; Yokohama, 2025; acronyms SRM, SRO. Source: https://www.servicenow.com/docs/r/PbLI49fkISDFEQlMw_00Gg/H0dEnf40Vyg0K4jxb6scnw
- [Software Asset Management Playbooks and Guided Setups](https://whatsitcallednow.com/servicenow/software-asset-management-playbooks): formerly Software Asset Management Playbook; Vancouver, 2023; acronyms SAM. Source: https://docs.servicenow.com/bundle/washingtondc-release-notes/page/administer/plugins/reference/plugin-changes.html
- [Strategic Planning](https://whatsitcallednow.com/servicenow/strategic-planning): formerly Alignment Planner Workspace; February 2023; acronyms APW. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/zwPAPpmXvX2YQ49g2VkksA
- [Strategic Planning](https://whatsitcallednow.com/servicenow/strategic-planning-labels): August 2021 to November 2022; acronyms APW. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/eeXzS68kRTI90IcGmW0zXA
- [Strategic Portfolio Management](https://whatsitcallednow.com/servicenow/strategic-portfolio-management): formerly IT Business Management; 13 April 2022; acronyms SPM, ITBM, PPM. Source: https://www.servicenow.com/blogs/2022/itbm-is-now-strategic-portfolio-management
- [Technology Lifecycle Management](https://whatsitcallednow.com/servicenow/technology-lifecycle-management): formerly Technology Portfolio Management; Australia, 2026; acronyms TLM, TPM. Source: https://www.servicenow.com/docs/r/australia/release-notes/enterprise-architecture-rn.html

## Security and Risk

Risk, compliance, security operations and the acronyms they share.

- [Advanced Risk assessment rating labels](https://whatsitcallednow.com/servicenow/advanced-risk-rating-labels): Xanadu, September 2024; acronyms ARA. Source: https://www.servicenow.com/docs/r/xanadu/release-notes/grc-advanced-risk-rn.html
- [Applicable scope tab (Privacy Management)](https://whatsitcallednow.com/servicenow/privacy-applicable-scope-tab): formerly Outcomes tab; Brazil, September 2026. Source: https://www.servicenow.com/docs/r/release-notes/grc-privacy-management-rn.html
- [Business Continuity Management](https://whatsitcallednow.com/servicenow/business-continuity-management): formerly Operational Resilience (separate package); Washington DC, 2024; acronyms BCM. Source: https://www.servicenow.com/community/grc-blog/what-s-new-for-risk-and-esg-products-in-the-washington-d-c/ba-p/2854842
- [Configurable insights (Security Posture Control)](https://whatsitcallednow.com/servicenow/security-posture-control-configurable-insights): May 2025; acronyms SPC. Source: https://www.servicenow.com/docs/r/store-release-notes/store-secops-rn-vr-posture-control-core.html
- [Configuration Compliance test group labels](https://whatsitcallednow.com/servicenow/configuration-compliance-test-group-labels): Xanadu, September 2024. Source: https://www.servicenow.com/docs/r/xanadu/release-notes/secops-cc-rn.html
- [Excel Master Template (Third-party Information Register download)](https://whatsitcallednow.com/servicenow/dora-excel-master-template): Zurich, December 2025; acronyms DORA. Source: https://www.servicenow.com/docs/r/zurich/release-notes/grc-or-rn.html
- [GRC Portal](https://whatsitcallednow.com/servicenow/grc-portal): formerly GRC Tasks Workspace (in Employee Center), Risk Portal, Risk portal; May 2025. Source: https://www.servicenow.com/docs/r/store-release-notes/store-grc-rn-risk-mgmt-workspace.html
- [Integrated Risk Management](https://whatsitcallednow.com/servicenow/integrated-risk-management): formerly Governance, Risk, and Compliance; Date not stated; acronyms IRM, GRC. Source: https://www.servicenow.com/products/integrated-risk-management.html
- [Monitor (Risk Management Workspace)](https://whatsitcallednow.com/servicenow/risk-management-workspace-monitor): Brazil, September 2026. Source: https://www.servicenow.com/docs/r/store-release-notes/store-grc-rn-risk-mgmt-workspace.html
- [Operational Sustainability Management](https://whatsitcallednow.com/servicenow/operational-sustainability-management): formerly ESG Management, ESG Workspace; Australia, 2026; acronyms OSM, ESG. Source: https://www.servicenow.com/community/grc-articles/australia-q1-2026-release-highlights-for-risk-and-resilience/ta-p/3506080
- [Security and Risk](https://whatsitcallednow.com/servicenow/security-and-risk): formerly Risk & Security; 2026. Source: https://www.servicenow.com/solutions/security.html
- [ServiceNow Otto for Unified Security Exposure Management](https://whatsitcallednow.com/servicenow/otto-for-unified-security-exposure-management): formerly Now Assist for Vulnerability Response; Australia, May 2026. Source: https://www.servicenow.com/docs/r/australia/release-notes/secops-vuln-resp-rn.html
- [Start Chat (Security Incident Response Workspace)](https://whatsitcallednow.com/servicenow/sir-workspace-start-chat): Yokohama, February 2025. Source: https://www.servicenow.com/docs/r/store-release-notes/store-secops-rn-sir-workspace.html
- [Third-party Risk Management](https://whatsitcallednow.com/servicenow/third-party-risk-management): formerly Vendor Risk Management; Store 17.0.4, August 2023; acronyms TPRM, VRM. Source: https://www.servicenow.com/docs/r/store-release-notes/store-grc-rn-vendor-risk-mgmt.html
- [Threat Intelligence Security Center](https://whatsitcallednow.com/servicenow/threat-intelligence-security-center): formerly Threat Intelligence plugin in Security Incident Response; GA 9 May 2024; acronyms TISC. Source: https://www.servicenow.com/community/secops-blog/threat-intelligence-security-center-tisc-is-generally-available/ba-p/2936944
- [Unified Security Exposure Management](https://whatsitcallednow.com/servicenow/unified-security-exposure-management): formerly Vulnerability Response; Store, 11 December 2025; acronyms USEM, VR. Source: https://www.servicenow.com/community/secops-articles/essential-information-vr-to-usem-upgrade-guidance/ta-p/3453606

## Customer and Industry

CSM, field service, sales and the industry products.

- [CRM Core, CRM API Core, CRM Workspace](https://whatsitcallednow.com/servicenow/crm-core): formerly CSM Agent Workspace, Lead to Cash Core, Sales and Services API Core, CSM and FSM Configurable Workspace; Brazil, 2026. Source: https://www.servicenow.com/docs/r/washingtondc/release-notes/rn-summary-changes.html
- [Customer History](https://whatsitcallednow.com/servicenow/customer-history): Yokohama, May 2025. Source: https://www.servicenow.com/docs/r/yokohama/release-notes/customer-service-config-ws-rn.html
- [Financial Services Operations role and field labels](https://whatsitcallednow.com/servicenow/fso-role-and-field-labels): February 2023; acronyms FSO. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/RRV_xSRhFWQsCqUU3oa8_w
- [Optimization Targets and Field Service Order configuration](https://whatsitcallednow.com/servicenow/fsm-optimization-targets): Xanadu, September 2024; acronyms FSM. Source: https://www.servicenow.com/docs/r/xanadu/release-notes/field-service-management-rn.html
- [Predecessor task and Successor task](https://whatsitcallednow.com/servicenow/fsm-predecessor-successor-tasks): Yokohama, March 2025; acronyms FSM. Source: https://docs.servicenow.com/bundle/utah-release-notes/page/release-notes/field-service-management/field-service-management-rn-1.html
- [Public Sector Digital Services labels in CRM Workspace](https://whatsitcallednow.com/servicenow/psds-crm-workspace-labels): Brazil, September 2026; acronyms PSDS. Source: https://www.servicenow.com/docs/r/QbwiPO4HQzwSoWgodIsd7Q/xU8SX1Z3cAAS_MFDU7A0~g
- [Sales Customer Relationship Management](https://whatsitcallednow.com/servicenow/sales-crm): formerly Sales and Order Management; Zurich Patch 9 and Australia Patch 2, 2026; acronyms SOM. Source: https://downloads.docs.servicenow.com/pdf/enus/servicenow-australia-release-notes-enus.pdf
- [Service Exchange](https://whatsitcallednow.com/servicenow/service-exchange): formerly Service Bridge; Australia, 2026. Source: https://www.servicenow.com/docs/r/release-notes/service-bridge-rn.html
- [ServiceNow CPQ](https://whatsitcallednow.com/servicenow/servicenow-cpq): formerly Logik.ai configurator; Zurich, 2025; acronyms CPQ. Source: https://www.servicenow.com/community/product-launch-blogs/legacy-crm-is-causing-a-relationship-meltdown-that-ends-now-with/ba-p/3375055
- [Sourcing and Procurement Operations](https://whatsitcallednow.com/servicenow/sourcing-and-procurement-operations): formerly Procurement Service Management; 2022 to 2023, release not stated; acronyms PSM. Source: https://www.servicenow.com/au/company/media/press-room/procurement-service-management.html
- [Telecommunications Service Operations Management](https://whatsitcallednow.com/servicenow/telecommunications-service-operations-management): formerly Telecommunications Network Performance Management; Date not stated; acronyms TSOM, TNPM. Source: https://www.servicenow.com/standard/resource-center/data-sheet/ds-telecom-network-performance-management.html

## Employee

HR, workplace, legal and the employee portal.

- [Employee Center](https://whatsitcallednow.com/servicenow/employee-center): formerly Employee Service Center; Rome, 16 September 2021; acronyms EC, ESC. Source: https://www.servicenow.com/community/sn-employeeworks-articles/faqs-on-getting-started-with-employee-center/ta-p/2319835
- [Employee Slate](https://whatsitcallednow.com/servicenow/employee-slate): formerly Employee Center Pro; 2026. Source: https://www.servicenow.com/community/sn-employeeworks-articles/getting-started-with-servicenow-employeeworks/ta-p/3556833
- [Legal Counsel Center](https://whatsitcallednow.com/servicenow/legal-counsel-center): formerly Legal Counsel Center (Classic); Vancouver, August 2023; acronyms LSD, LCC. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/m8gkOUGbmdfpTWZ2vEz5sw
- [ServiceNow EmployeeWorks](https://whatsitcallednow.com/servicenow/servicenow-employeeworks): GA 26 February 2026. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-launches-Autonomous-Workforce-that-thinks-and-acts-adds-Moveworks-to-the-ServiceNow-AI-Platform/default.aspx
- [Talent Development](https://whatsitcallednow.com/servicenow/talent-development): formerly Employee Growth and Development; Vancouver, 2023. Source: https://www.servicenow.com/community/hrsd-articles/introduction-to-talent-development-formerly-employee-growth-and/ta-p/2666493
- [Workplace Service Delivery Suite](https://whatsitcallednow.com/servicenow/workplace-service-delivery-suite): formerly Workplace Service Delivery Professional, Workplace Service Delivery Suite; February 2025; acronyms WSD. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/V44L4zPUcwdhYPJpcZ6pnA

## Analytics

Reporting, dashboards and KPIs.

- [AI Analytics](https://whatsitcallednow.com/servicenow/ai-analytics): formerly Now Assist Analytics; August 2026 (Zurich Patch 12). Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/TTW2rIdBPcBtgW5SSXb4tA
- [Analytics Overview](https://whatsitcallednow.com/servicenow/analytics-overview): formerly Analytics Center; Australia, 2026. Source: https://www.servicenow.com/docs/r/7GoNY9eeDRD0FzxldbEmXw/RacQj0rkYEFIQb95AR7HtQ
- [Platform Analytics](https://whatsitcallednow.com/servicenow/platform-analytics): formerly Reporting, Performance Analytics front end; Xanadu, 2024; acronyms PA. Source: https://www.servicenow.com/community/performance-analytics-blog/platform-analytics-migration-in-xanadu-release/ba-p/3056357
- [Usage Insights](https://whatsitcallednow.com/servicenow/usage-insights): formerly User Experience Analytics dashboard, User Experience Analytics; Australia, 2026; acronyms UXA. Source: https://www.servicenow.com/docs/r/C17ZqvSaMwUVpMBg8Nc5sg/LmFtDNtfhKd09jOnI5ilWQ

## Acquisitions

What ServiceNow bought and what it became.

- [AI Agents](https://whatsitcallednow.com/servicenow/cuein): formerly Cuein; January 2025. Source: https://newsroom.servicenow.com/press-releases/details/2025/ServiceNow-accelerates-agentic-AI-roadmap-with-acquisition-of-AI-native-conversation-data-analysis-platform-Cuein-01-17-2025-traffic/default.aspx
- [AI Search](https://whatsitcallednow.com/servicenow/ai-search-attivio): formerly Attivio; Quebec, 2021. Source: https://www.servicenow.com/community/intelligence-ml-articles/make-some-room-zing-ai-search-is-coming-to-quebec/ta-p/2307148
- [AI Search](https://whatsitcallednow.com/servicenow/raytion): formerly Raytion; July 2024. Source: https://newsroom.servicenow.com/press-releases/details/2024/ServiceNow-acquires-Raytion-to-enhance-GenAI-powered-search-and-knowledge-management-capabilities-on-the-Now-Platform-07-24-2024-traffic/default.aspx
- [AIOps in ITSM and ITOM](https://whatsitcallednow.com/servicenow/loom-systems): formerly Loom Systems; January 2020. Source: https://newsroom.servicenow.com/press-releases/details/2020/ServiceNow-to-Acquire-Loom-Systems-01-22-2020-12-00-AM/default.aspx
- [App Engine](https://whatsitcallednow.com/servicenow/gekkobrain): formerly Gekkobrain; October 2021. Source: https://www.servicenow.com/workflow/app-development/gekkobrain-acquisition-erp-migrations.html
- [Autonomous Security & Risk](https://whatsitcallednow.com/servicenow/autonomous-security-and-risk): formerly Armis and Veza; 5 May 2026. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-launches-Autonomous-Security--Risk-integrating-Armis-and-Veza-to-govern-every-AI-agent-identity-and-connected-asset/default.aspx
- [Connected Worker](https://whatsitcallednow.com/servicenow/4industry): formerly 4Industry and EY Smart Daily Management; March 2024. Source: https://s205.q4cdn.com/537566246/files/doc_news/ServiceNow-Announces-Acquisitions-of-4Industry-and-EY-Smart-Daily-Management-Application-to-Drive-Innovation-for-Smart-Industrial-Env-S99KK.pdf
- [DevOps and IT Operations Management](https://whatsitcallednow.com/servicenow/sweagle): formerly Sweagle; June 2020. Source: https://newsroom.servicenow.com/press-releases/details/2020/ServiceNow-to-Acquire-Configuration-Data-Management-Pioneer-Sweagle-06-22-2020-12-00-AM/default.aspx
- [IT Operations Management](https://whatsitcallednow.com/servicenow/neebula): formerly Neebula ServiceWatch; July 2014; acronyms ITOM. Source: https://www.servicenow.com/company/media/press-room/servicenow-acquires-neebula.html
- [Performance Analytics](https://whatsitcallednow.com/servicenow/mirror42): formerly Mirror42; July 2013. Source: https://www.servicenow.com/company/media/press-room/servicenow-acquires-mirror42.html
- [Performance Analytics and Reporting](https://whatsitcallednow.com/servicenow/friendlydata): formerly FriendlyData; October 2018. Source: https://servicenow.gcs-web.com/node/12146
- [RPA Hub](https://whatsitcallednow.com/servicenow/rpa-hub): formerly Intellibot; San Diego, 2022. Source: https://developer.servicenow.com/blog.do?p=%2Fpost%2Fsan-diego-release%2F
- [Security Operations](https://whatsitcallednow.com/servicenow/brightpoint-security): formerly BrightPoint Security; June 2016. Source: https://www.servicenow.com/company/media/press-room/servicenow-acquires-brightpoint-security.html
- [ServiceNow Cloud Observability](https://whatsitcallednow.com/servicenow/servicenow-cloud-observability): formerly Lightstep; August 2023. Source: https://docs.lightstep.com/docs/banner-faq
- [ServiceNow Cloud Observability](https://whatsitcallednow.com/servicenow/era-software): formerly Era Software; October 2022. Source: https://newsroom.servicenow.com/press-releases/details/2022/ServiceNow-to-Acquire-Observability-Innovator-Era-Software-Helping-Businesses-Turn-Data-Driven-Insights-into-Action-10-05-2022-12-00-AM/default.aspx
- [ServiceNow CPQ](https://whatsitcallednow.com/servicenow/logik-ai): formerly Logik.ai; Zurich, 2025. Source: https://www.servicenow.com/community/product-launch-blogs/legacy-crm-is-causing-a-relationship-meltdown-that-ends-now-with/ba-p/3375055
- [ServiceNow Data Catalog](https://whatsitcallednow.com/servicenow/servicenow-data-catalog): formerly data.world; Zurich, 2025. Source: https://www.servicenow.com/community/workflow-data-fabric-blog/the-data-world-provisioning-instructions-are-now-live-on-now/ba-p/3368986
- [ServiceNow Otto and EmployeeWorks](https://whatsitcallednow.com/servicenow/moveworks): formerly Moveworks; May 2026. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-Otto-creates-the-unified-AI-experience-for-the-enterprise/default.aspx
- [Skills Intelligence](https://whatsitcallednow.com/servicenow/skills-intelligence): formerly Hitch Works; Vancouver, 2023. Source: https://www.servicenow.com/community/hrsd-articles/introduction-to-talent-development-formerly-employee-growth-and/ta-p/2666493
- [Software Asset Management](https://whatsitcallednow.com/servicenow/vendorhawk): formerly VendorHawk; April 2018; acronyms SAM. Source: https://www.servicenow.com/company/media/press-room/servicenow-acquires-vendorhawk.html
- [Task Mining, inside Process Mining](https://whatsitcallednow.com/servicenow/task-mining): formerly UltimateSuite, Process Optimization; Zurich, 2025. Source: https://www.servicenow.com/community/process-and-task-mining-blog/what-s-new-for-process-mining-in-the-zurich-release/ba-p/3355644
- [Virtual Agent](https://whatsitcallednow.com/servicenow/parlo): formerly Parlo; May 2018. Source: https://www.servicenow.com/company/media/press-room/servicenow-launches-virtual-agent.html
- [Virtual Agent](https://whatsitcallednow.com/servicenow/passage-ai): formerly Passage AI; January 2020. Source: https://newsroom.servicenow.com/press-releases/details/2020/ServiceNow-to-Acquire-Passage-AI-01-28-2020-12-00-AM/default.aspx
- [Workplace Service Delivery](https://whatsitcallednow.com/servicenow/mapwize): formerly Mapwize; August 2021; acronyms WSD. Source: https://newsroom.servicenow.com/press-releases/details/2021/ServiceNow-to-Acquire-Indoor-Mapping-Disruptor-Mapwize-to-Make-Hybrid-Work-for-Everyone-08-11-2021-12-00-AM/default.aspx

## In-product label changes

Menus, modules and tables that changed their names inside a product while the product kept its own.

- [AI Agent Studio](https://whatsitcallednow.com/servicenow/ai-agent-studio): Zurich, October 2025. Source: https://www.servicenow.com/docs/r/zurich/release-notes/ai-agent-studio-rn.html
- [AI Control Tower](https://whatsitcallednow.com/servicenow/ai-control-tower): Zurich and Australia. Source: https://www.servicenow.com/docs/r/zurich/release-notes/ai-control-tower-rn.html
- [CMDB](https://whatsitcallednow.com/servicenow/cmdb): Yokohama. Source: https://www.servicenow.com/docs/r/yokohama/release-notes/cmdb-rn.html
- [Code Signing](https://whatsitcallednow.com/servicenow/code-signing): Yokohama. Source: https://www.servicenow.com/docs/r/yokohama/release-notes/code-signing-rn.html
- [Platform Analytics](https://whatsitcallednow.com/servicenow/platform-analytics-labels): Xanadu. Source: https://www.servicenow.com/community/platform-analytics-articles/getting-started-with-performance-analytics-platform-analytics/ta-p/2469736
- [Vendor Risk Management Workspace](https://whatsitcallednow.com/servicenow/vendor-risk-management-workspace): Store 21.0.2, August 2025; Tasks in 23.0.5, September 2026. Source: https://www.servicenow.com/docs/r/store-release-notes/store-grc-rn-vendor-risk-mgmt-workspace.html
- [Workflow Studio](https://whatsitcallednow.com/servicenow/workflow-studio-labels): Washington DC. Source: https://www.servicenow.com/community/workflow-automation-articles/what-s-new-for-workflow-automation-workflow-automation-coe/ta-p/2359928

## Releases, events and learning

Release families, conferences and the training platform.

- [Delta exams](https://whatsitcallednow.com/servicenow/delta-exams): From Vancouver, 2023. Source: https://www.servicenow.com/community/training-and-certifications/important-mainline-certification-and-delivery-accreditation/ba-p/2533025
- [Knowledge](https://whatsitcallednow.com/servicenow/knowledge): Ongoing. Source: https://www.servicenow.com/events/knowledge.html
- [My Now, Best Practices](https://whatsitcallednow.com/servicenow/my-now-best-practices): formerly Now Create; Late 2025. Source: https://www.servicenow.com/community/spm-articles/discover-updated-spm-best-practices-from-my-now-formerly-now/ta-p/3445101
- [now[dev]26](https://whatsitcallednow.com/servicenow/nowdev26): 4 to 5 November 2026. Source: https://www.servicenow.com/events/nowdev.html
- [Release families](https://whatsitcallednow.com/servicenow/release-families): formerly Cities, Aspen (2011) to Zurich (2025); 2026. Source: https://www.servicenow.com/community/product-launch-forum/releases-and-upgrades-schedule-2026/m-p/3464670

## Other pages

- Lookup: https://whatsitcallednow.com/lookup
- Daily question: https://whatsitcallednow.com/quiz
- About: https://whatsitcallednow.com/about